Compact sport sedan
Genesis G70
The most driver-focused Genesis sedan: compact, turbocharged and tuned for composed, confident handling.
- Turbocharged gasoline
- Sport sedan
- G70 Graphite edition
Seoul meets Toronto · Independent guide
Genesis TO Experience — Discover Modern Automotive Luxury
An independent Canadian editorial guide to Genesis luxury sedans, SUVs and electric vehicles, the ownership experience Genesis offers in Canada, and the realities of driving well in the Toronto region.
Introduction
Introduction to Genesis Automotive
A young luxury marque that chose to compete on design, hospitality and value of time.
Genesis is the luxury brand of Hyundai Motor Group. It was launched as a standalone marque in 2015, built around a clear premise: offer the craftsmanship, technology and refinement expected of an established luxury badge, but deliver it with a more modern, more personal ownership experience.
In Canada, the brand is represented by Genesis Motors Canada, a division of Hyundai Auto Canada Corp. with its corporate base in Markham, Ontario — part of the Greater Toronto Area. According to Genesis Canada, the cars and SUVs it currently sells are manufactured in South Korea.
This guide exists to explain that lineup and experience in plain, accurate Canadian English. We are an independent informational publication: we do not sell vehicles, book test drives or speak for Genesis. Where we describe official programs, we summarize what Genesis Canada publishes and point you back to it for the final word.
The experience
Understanding the Genesis Luxury Experience
Genesis Canada frames its approach around the Korean idea of Son-Nim — “honoured guests”. In practice that means bringing the showroom to the customer, publishing one national price, and taking the friction out of maintenance.
At-homeTest drives at a home or workplace, within the service area of a Genesis distributor
One priceA single national price per model, trim, colour and option, before taxes and fees
5 yr / 100,000 kmComplimentary scheduled maintenance, whichever comes first
ValetPick-up and drop-off for service, with a courtesy vehicle, within 50 km
Sedans
Discover Premium Genesis Sedans
Three sedans, three distinct personalities: the agile G70, the executive G80 and the flagship G90. Each is offered in Canada alongside special editions that change the visual mood rather than the fundamentals.
Mid-size executive sedan
Genesis G80
A balanced executive sedan that pairs a refined cabin with standard HTRAC all-wheel drive in Canada.
- HTRAC AWD
- Executive comfort
- G80 Black
Full-size flagship
Genesis G90
The brand's flagship, focused on quiet refinement, rear-seat comfort and meticulous detailing.
- Flagship sedan
- Rear-seat luxury
- G90 Black
Illustrations are abstract copper line studies created for this site. They do not depict actual Genesis vehicles.
SUVs
Explore Luxury Genesis SUVs
Genesis SUVs carry the same design language into higher-riding, more versatile bodies — a natural fit for Canadian families, snowy commutes and cottage-country weekends.
Compact luxury SUV
Genesis GV70
Athletic proportions and a driver-centric cabin in a size that suits city streets and highway weekends.
- Compact SUV
- Electrified option
- Prestige Graphite
Mid-size luxury SUV
Genesis GV80
The brand's first SUV and its family flagship, focused on space, refinement and calm long-distance comfort.
- Mid-size SUV
- Family flagship
- GV80 Black
Coupe-styled SUV
Genesis GV80 Coupe
A sloping roofline and sharper stance for drivers who want SUV practicality with a more expressive silhouette.
- Coupe-SUV
- Driver-centric
- Coupe Black
Electric mobility
Genesis Electric Mobility
Electrification is central to the brand's direction. The GV60 was the first Genesis built on a dedicated electric platform; the Electrified GV70 brings battery-electric power to the brand's best-known SUV shape.
Dedicated EV
GV60
A compact electric crossover with fast-charging capability and available dual motors.
Electrified SUV
Electrified GV70
Battery-electric power with a dual-motor all-wheel-drive system in a familiar luxury SUV body.
Performance
GV60 Magma
The first model of the Magma high-performance line, listed by Genesis Canada as coming soon.
Coverage
8 yr / 160,000 km
Genesis Canada's EV system warranty and high-voltage battery capacity coverage.
Design
Design and Craftsmanship
Genesis describes its design philosophy as Athletic Elegance: proportions that suggest movement, combined with surfaces kept deliberately calm. A second idea runs through its interiors — the Korean appreciation for the beauty of empty space, where restraint and breathing room are treated as luxury in their own right.
The most recognizable expression of this is the parallel “two-line” lighting signature found front and rear across the range. Inside, the focus falls on tactile materials, carefully aligned seams and controls that feel weighted and deliberate rather than merely digital.
Our About Genesis page explores these principles in more depth, alongside the brand's milestones.
Technology
Premium Driving Technology
Beyond the engine or motor, much of a modern Genesis is software. Feature availability varies by model, trim and model year, so treat these as categories to ask about rather than guarantees.
Connectivity
Genesis Connected Services
Genesis Canada lists five years of Connected Services without charge on new vehicles, subject to its subscription terms and cellular coverage.
Software
Over-the-air updates
Eligible vehicles can receive software updates remotely, and owners receive complimentary multimedia and navigation map updates during the care period.
Access
Digital Key
Smartphone-based vehicle access is offered on supported models.
Assistance
Driver assistance
Suites of camera- and radar-based systems support, but never replace, an attentive driver.
Peace of mind
24/7 roadside
Enhanced Roadside Assistance is part of the five-year care package.
Toronto
Toronto Automotive Lifestyle
Toronto is a demanding place to own a luxury car. Daily driving swings between dense downtown streets shared with streetcars and cyclists, 400-series highway commutes, and long winters of snow, slush and road salt. Summer brings construction season and weekend trips north.
That mix shapes what “premium” actually means here: all-wheel-drive traction, comfortable cabins for stop-and-go traffic, reliable heating and charging in the cold, and service that does not cost you an afternoon. Our guide focuses on those practical realities rather than glamour.
A note on the name: “TO” is used editorially, in the spirit of Toronto's familiar abbreviation. This site is not an official Genesis Toronto campaign or event.
Responsibility
Responsible Driving and Vehicle Education
Luxury is best enjoyed with judgement. We write with four principles in mind.
Technology assists; drivers decide
Driver assistance features have limits, especially in snow, heavy rain or when sensors are covered in salt spray. Read the owner's manual and stay engaged.
Verify before you buy
Specifications, trims and offers change by model year. Confirm details with Genesis Canada or an authorized distributor before making decisions.
Drive for the conditions
Ontario weather changes quickly. Appropriate tires, lower speeds and extra following distance matter more than horsepower.
Respect shared streets
Toronto's roads carry pedestrians, cyclists, transit and delivery traffic. Calm, predictable driving is the real mark of a premium driver.
Guides
Explore Our Informational Guides
Brand
About Genesis
Origins, design philosophy, milestones and the brand's place in the Canadian market.
Read the brand story OwnershipGenesis Experience
At-home test drives, One Price Promise, valet and warranty.
Explore LineupLuxury Sedans
G70, G80 and G90 compared.
Compare LineupLuxury SUVs
GV70, GV80 and GV80 Coupe.
Compare ElectricElectric Mobility
GV60, Electrified GV70 and charging in Canada.
Learn more RegionToronto Driving Guide
Seasons, rules of the road and urban comfort in Ontario.
Plan your drive AnswersFrequently Asked Questions
Short, sourced answers to common Genesis questions.
Read the FAQFAQ preview
Frequently Asked Questions Preview
A few of the questions readers ask most often.
Is this website affiliated with Genesis?
No. Genesis TO Experience Guide is an independent editorial resource. It is not owned, operated, authorized or endorsed by Genesis Motors Canada, Hyundai Auto Canada Corp. or Hyundai Motor Group.
Who manufactures Genesis vehicles?
Genesis is the luxury brand of Hyundai Motor Group. Genesis Canada states that its cars and SUVs are made by Hyundai Motor Corporation and that the vehicles it currently sells are manufactured in South Korea.
Can I book a test drive here?
No. This site does not take bookings. Genesis Canada offers test drives in-store or at a location of your choosing within its service area; book them through official Genesis channels. Our Genesis Experience guide explains how the process works.
Does Genesis sell electric vehicles in Canada?
Yes. Genesis Canada's current lineup includes the battery-electric GV60 and Electrified GV70, with the high-performance GV60 Magma listed as coming soon. See Electric Mobility.
Begin here
Explore modern Korean luxury, with Canadian context.
Start with the ownership experience, compare the sedans, or learn how electric Genesis models handle an Ontario winter.